Our Story

We began working in sync for major recording and publishing companies, selling and pitching music to buyers. Later, we moved to the other side of the table, sourcing music as supervisors for advertisers and agencies. Experiencing both roles gave us a clear, unfiltered understanding of how the sync ecosystem truly operates.

Across both sides, the same problems kept surfacing. Music search and asset retrieval were slow, fragmented, and increasingly incompatible with the ever-shorter deadlines of modern production.

What should have been a creative process was often reduced to a race against time, driven by endless email threads, late-night messages, and last-minute phone calls.

The lack of proper tooling and infrastructure was the real culprit. The music industry was evolving, and so was sync, but the tools needed to support this growth simply did not exist. There was no solution designed to help music supervisors source music efficiently, and no platform built to help right holders manage, promote, and surface their catalogs in a meaningful way.

Mewo was created to close this gap. It brings clarity, speed, and structure to the sync process, empowering both music buyers and right holders through a shared, modern platform.